The report shows that balanced nutrition is becoming more important to college diners, and 21% of those surveyed said that athletic performance is a top preference in how they choose to eat. According to Chartwells, demand for performance-based meals has increased by 61% year over year. Because of this increasing demand, Chartwells launched a program called “The Performance Circle,” which is a dining program that provides nutrition guidelines, and is more focused on balanced nutrition.
Chartwells also cites that students seek moderation in their diets more than previous generations of students do, and are looking for higher protein options. For example, 29% of those surveyed marked “Everything in moderation’ in how they most likely made food decisions, and 21% said they most often look for well-rounded meals.
Plant-based diets and food options have been a trend for some time, but that demand is piqueing a little, and a meat-based diet is still preferred. Many students note they focus on functional eating on top of taste, and look for non-processed food and dairy-free options. Chartwell’s notes that tastes are always evolving and innovating with foods is a constant for their team, to support unique dining wants and needs.
Flavor is still important too! Students look for great tasting smoothies, pho, sushi, and authentic Mexican food. Chartwells also saw that students like when schools do “features” on certain days. This could include an authentic international dish one day, and a mac ‘n cheese bar on weekends.
These insights shape fall menu creations and dining experiences on campuses across the country, with Chartwells programs like United table and Social House already catering to students who desire diverse, tailored meal choices. Today’s students are more food-savvy than ever, and crave global flavors, fresh ingredients, and tailor-made meals.
This is just an article summary by E&I Cooperative Services - See the full report by Chartwells
